Michica Medina-Provato 17 Baleberry Cres. Toronto, Ontario M9P 3L1 home 416.240.7040 cell 416.704.7043 Education: Post-Graduate Degree in Applied Information Technology 1999-2000 - ITI (Information Technology Institute) Honours Bachelor of Arts Degree 1992-1997 - University of Toronto, Double Major in Fine Arts and Sociology Technical experience: Design tools: Adobe Photoshop, Adobe Illustrator, Adobe ImageReady, Adobe InDesign, QuarkXpress, Macromedia Flash, Macromedia Fireworks Development tools: Macromedia HomeSite, Macromedia Dreamweaver, Cygwin, TOAD, Experience working in UNIX environment, CVS and bug tracking tools Programming/Database: Advanced HTML, CSS, JavaScript, DHTML, JSP, Struts, CVS, MS Access, SQL Technical Concepts: Technical Leadership, Project Management, Customer Support, Technical Training, Full Lifecycle Development, Site Deployment, Technical Documentation, Requirements Definition, Problem/Change Management Work experience: Web Developer Points.com, Toronto, Ontario (August 2005 – Present) -Designing and implementing components, features, forms, web pages, and web applications - spanning the Presentation Layer of various projects Developed web interface by hand-coding HTML, DHTML, CSS and JavaScript without the use of a WYSIWYG editor to ensure integrity in the code and cross-browser compatibility. -Works with Project Manager and Marketing coordinator to evaluate and detail requirements for Marketing content publishing Created five HTML marketing emails a week that were distributed to over 1.5 million Points.com members Ensured that all the HTML was compatible across several email clients -Designs, builds, develops, tests, and implements Marketing content -Providing support to the Software Development Team by managing the front-end of the application -Authors and provides test cases to QA Analyst -Delivering projects on time and on budget Member Education - Web Designer AOL Canada, Toronto, Ontario (January 2004 – August 2005) -Lead the online design component of all online Member Education efforts. -Responsible for developing and implementing AOL’s member retention plans as they relate to Member Education, Member Upgrade and Retention specific programs. -Design and Build relevant Member Education packages in both an online and offline environment to deliver information to Members in a consumer friendly manner that is consistent with the brand character, look and feel Developed micro-sites using HTML, Macromedia Flash tutorials, online promotion ads, direct marketing and branding -Assists in the strategy, and own the execution of tactics, that positively impact retention and member satisfaction. -Assemble a library of online creative, education packages and photography for use across the organization. -Work with Senior Manager to identify, develop, and implement retention-focused marketing plans through to the executional level. -Optimize retention efforts based on analysis of results to develop Member Education best practices and modify future programs to continually improve results. -Work with multi-functional departments to maximize retention efforts across all parts of the organization. Efforts include building member awareness and usage of key products/features. Site Content Manager Careersite, Ann Arbor, Michigan (August 2000 – January 2004) -Managed a five-person team in the design, deployment, maintenance, and support of corporate and affiliate web sites Coded affiliate and corporate web sites using HTML, JavaScript, CSS and JSP using CareerSites proprietary content management software. -Worked with approximately 250 clients to integrate CareerSite products and solutions into their web sites -Represented web development team in Operations Committee – the leadership team tasked to prioritize business needs and determine future goals -Maintained content version control using CVS -Authored training documentation for customers and employees -Responsible for information architecture and user interface design of sites, including navigational rules, organization of information, and site maps -Serve as a liaison between the client, software development, and customer service with the affiliate relations manager during all stages of design -Designing, debugging and maintaining with Browser compatibility and limitations in mind -Quality Assurance Testing -Solely responsible for releasing content changes onto test and production servers -Projects include: working with the Houston Chronicle and Danilo Black, Advance Newspaper Group, and Power One Media -Managerial Responsibilities include: recruitment, development, training, performance reviews, budgeting, and monthly billing reports. Freelance Graphic Designer michicamedia, Ann Arbor, Michigan (January 2002 – Present) -eepulse Inc. (2002 – present) - Created Microsoft PowerPoint presentations for a demo of their product. Created illustrations and processed photo images and illustrations in Adobe Photoshop. -Rembrandt Communications (2002 – contract) - Developed branding and marketing materials including logos, business cards, and designed and developed company's Web site -ACH Systems (2002 – contract) – Created logo and business cards -Vistron (2003 – contract) - Developing splash intro page in Macromedia Flash for kiosk -Stone-Cottage (2003 – contract) - Developing Web site, including working on company logo and adding e-commerce functionality to online presence -Be on the Box (2003 – contract) – Provided consultant work for Macromedia Flash projects and web design projects -Complete Rehabilitation Centre (2004 – Present) – Created logo, business cards and promotional flyers -project ChildCare foundation (2005 – Present) – Design Consultant - Created logo, branding, business cards and Web site design -REVO (2006) – Designed menus and business cards for local restaurant References: Available upon request